Unboxed Training & Technology's lead generation was limited by its poor Google ranking.
Unboxed Training & Technology creates customized training curricula and software for Fortune 500 companies. Although they have various lead generation channels, they knew improving their poor online visibility was a major opportunity to close more business. So, they came to Veivos for a comprehensive SEO campaign.
Upfront initiative.
Conducted SEO audit.
We conducted a thorough SEO audit of Unboxed’s website, competitors, and the overall learning and development industry.
Optimized website's keyword strategy.
We updated the website's H1, H2, and title tags to communicate high-potential keywords to Google.
Identified High-potential keywords.
We analyzed the learning and development industry to identify high-potential keywords based on search volume and keyword difficulty.
Corrected backend website errors.
We corrected over 2,000 backend website errors that hindered the website's authority, and therefore, SEO.
9-month results.
51%
Organic monthly traffic
33%
Monthly demo requests
2,420
New ranking keywords
Monthly support.
Develop optimized content.
We develop and post optimized blogs (i.e., containing keywords) each month to expand the website's keyword portfolio.
Fixed website errors.
We fix new problems resulting from things like CMS updates, hosting changes, or new Google algorithm updates.
Monitor Google Algorithm updates.
Google continually updates its algorithm, which is why we actively monitor updates and their implications for the client.
Acquire linking domains.
We acquire backlinks for each blog to quickly signal to Google that the blogs are relevant and contain high-quality content.
Conduct performance meetings.
Each month, we provide a 60-minute meeting to review a comprehensive performance report, including metrics like conversions, organic traffic, and new keywords.
Client testimonial.
"We've developed a great partnership with Veivos and their dedication to increasing our online visibility is evident in all aspects. Their comprehensive SEO strategy and targeted Google Ads campaigns creation and management have made a significant difference to our website traffic. We appreciate their expertise, attention to detail, and innovative approach."
- Sami Bahu, Marketing Director at Unboxed Training & Technology (Previous)