There are 63,000 Google searches every second, and 50% of those users end up clicking on one of the first three search results. Without effective Search Engine Optimization, websites provide very little business value. Luckily, there is a systematic approach to increase a website’s ranking and online visibility.
The percentage of users that never scroll past the first page of Google.
The percentage of online experiences that begin with a search engine.
The percentage of all pages that never get any organic traffic from Google.
Our services consistently outrank––literally––other firms and increase website traffic by 15-30% within six months.
Clients connect directly with their digital strategists (not just an account manager) on monthly performance calls.
We create custom solutions tailored specifically to each client’s current SEO performance, competition, and budget.
We limit our product offering but actively expand our skill set to provide the highest quality service to our clients.
Keywords act as signposts that communicate to Google the purpose of a webpage. It’s important to optimize a page to rank for words that have high search volume, low competition, and industry relevance. We start each campaign by analyzing 1,000+ keywords to develop a tailored keyword strategy. Then we integrate the keywords through the website’s title and header tags.
Most websites are riddled with backend errors (e.g. broken links, slow load times, sitemap errors, 404 errors, etc.). These errors will prevent the web page from ranking at all, rendering the web page invisible. Although many firms overlook this initiative due to its complexity, it's a critical step in our process to increase traffic.
Although developing an effective keyword strategy and addressing on-page optimization errors are important, this alone won’t cause a website to rank. The third step is to procure high-quality backlinks to boost the website’s domain authority. We partner with organizations on behalf of our clients, procure backlinks, and boost their credibility with Google.
Our final step is to produce and publish high-quality content. First, Google prioritizes websites that are updated regularly. Second, content creation diversifies a website’s keyword portfolio. Webpages can only rank for a limited number of keywords, therefore, the more pages a website has (i.e. blog posts), the more keywords the website can rank.